Now, pets and the people who love them have more options available when it comes to healthy food. In fact, it seems that the healthy and fresh movement has extended from human to pet food.
As reported in various media outlets–including a recent article in The Daily Herald–the pet-food industry is increasingly using healthy ingredients and offering consumers a variety of premium alternatives to the standard fare.
According to Facebook, “sales of premium dog food have surged 45 percent to $10.5 billion in the U.S. since 2009 and now account for more than half of the market.” With pet owners around the world trading up to higher-priced pet foods, experts predict the trend will continue.
What is Behind the Changing Trends in Pet Food? Respected CEO Speaks Out
Richard Thompson is the chief executive officer of Freshpet Inc, a small gourmet-food manufacturer. They manufacture the only industrial refrigerated pet food on the market.
Recently, when asked about the changes in the $23.7 billion pet-food industry, Thompson said, “This is the next level of how people are going to feed their pets.”
Because of the increased focus on pet health, consumers are increasingly searching out brands like Freshpet, Blue Buffalo Co, and Beneful. Pet owners are looking for high quality ingredients that will contribute to the health and wellness of their animals.
To the Dog Owner Who Will Settle For Nothing Less Than Healthy and Fresh
Every pet owner wants a happy, healthy dog.
Discerning owners looking for high quality, nutritious food often turn to Beneful. In 2014 alone, dogs around the world enjoyed nearly 1.5 billion Beneful meals. Backed by Purina’s strict quality controls and comprehensive food safety program, Beneful is made in U.S. facilities with onsite quality assurance laboratories and staff. Beneful is formulated by professional pet nutritionists and veterinarians.
Whether you’re looking for dry dog food, wet dog food, or dog treats, Beneful dog food and dog treats are made with wholesome ingredients. Your dog or puppy will enjoy eating real meats and vitamin-rich veggies.
Sales of premium dog food are expected to continue to rise as more pet owners trade up to premium brands.